
Quoin Rock, renowned for crafting exceptional wines, proudly unveils QClub, an exclusive wine club that redefines luxury wine experiences. With a cutting-edge rewards system, QClub offers all wine enthusiasts unprecedented access to exclusive events and personalized experiences.
QClub invites wine lovers to embark on a personalized wine discovery like no other, showcasing limited releases and older vintages ensuring your collection reflects exceptional quality.
Quoins & Tiers
At the heart of QClub lies Quoins, a unique loyalty currency rewarded to members after each order. These Quoins can be redeemed for exclusive discounts on Quoin Rock and Knorhoek wines.
Central to the QClub experience are its three distinct membership tiers: Emerald, Ruby, and the prestigious Diamond tier. Depending on spend, members will join tiers that unlock increasingly valuable benefits tailored to enhance their wine journey.
Tech Advanced
As leaders in the wine industry, Quoin Rock endeavours to create memorable experiences for valued members with a commitment to customer satisfaction, and this latest integration of state-of-the-art technologies highlights this dedication.
At the heart of the QClub operations lies Webflow, a platform found to be the pinnacle of user-centric design. Leveraging Figma, the website UX is meticulously optimized through advanced AI integration, elevating user interaction making every visit engaging.
For ecommerce, Shopify is the platform of choice as it offers a seamless, safe and streamlined shopping experience from selection to checkout. The real magic that ties all of these applications together is Marsello, the consumer-centric CRM system that connects with Lightspeed’s POS to streamline operations across the restaurants and tasting rooms. This integration enables Quoin Rock to deliver personalized experiences that exceed expectations both online and offline.
“We are thrilled to unveil these progressive enhancements,” says Denis Gaiduk, owner of Quoin Rock. “Our investment in cutting-edge technology reinforces our commitment to delivering unparalleled experiences for our members.”
Special
What sets QClub apart from the competitive landscape of wine clubs is that essentially it is a benefits programme that rewards you instantly. There are no subscriptions or contracts, no minimum spend or quantities, only freedom to choose and evolve in your wine exploration.
For the launch until the end of July 2024, customers will receive double points when purchasing Quoin Rock’s award-winning wines through QClub, visit – https://qr.quoinrock.co.za/QClub to shop now.
